The marketing mission of Integral Marketing Initiatives (IMI) is to support local business ownership and local economic empowerment. We focus on helping local business leaders who demonstrate real determination to promote the common good of the Northeast Kingdom of Vermont. Our marketing messages include appreciation of how our Kingdom Common Good Businesses contribute to the local common good through their integral missions and enrichment of local people.

Most marketing “consultants” represent a single media provider, e.g. just radio, just cable or just print. As a result, their consultations will always suggest the use of the one media form they are paid to represent. Our approach to media purchasing is more integral in that we can offer a complete marketing campaign that really meets your needs and is inclusive of all local media types: radio, print and television as well as advertising and boosting on our own dedicated social media platform, Kingdom Placebook. We also offer live event sponsorships and viral on-site promotions through our member network. The icing on the cake is that, through cooperation, we combine the media purchasing power of our clients to access high volume discounts on all local print and broadcast advertising.

As members of the Kingdom Common Good Business Community, we are devoted to supporting the common good of the Northeast Kingdom by supporting the success of our common-good-loving friends in business. We provide advertising, networking and Working Hours Exchange opportunities on our dedicated social media platform, Kingdom Placebook, and at our Kingdom Common Good Business events. We encourage all of our community members to support the common good by buying from local folks who are working for the common good. Buy local! Trade local! Prosper local!